Lily Flo Jewellery | Storefront | notonthehighstreet.com
Diana Sherling, Jeweller and Goldsmith at the bench at Lily Flo Jewellery

About Us

Modern fine jewellery, ethically and goldsmith made in London.

Designer Diana Sherling launched her London-based jewellery collection with dainty, diamond jewellery back in 2015. Named after her daughter Lily Flo, Diana creates versatile, everyday gold and diamonds for career and dynamic women who wear Lily Flo to remind them of the love for themselves and those dear to them, to treasure important moments, spread joy and infuse confidence.

Born and raised in London, Diana is inspired by the stars above as metaphoric diamonds in all of us to strive and achieve our dreams. Using upcycled gold and lab grown diamonds, provenance, sustainability and responsbility are at the core of everything. After her Masters in Ancient Art, she worked in advertising before re-training in jewellery at Central St Martins and her MA at the The Royal College of Art, London. She has been nominated as the 'Ethical Jeweller to Watch' by Professional Jeweller and Retail Jeweller and she is an active member of the Goldsmith Centre, Jewellery Collective and Forge London.

Diana Sherling, Goldsmith, Jeweller and Owner of Lily Flo JewelleryDiana at work on the benchHow your jewellery will be packaged and gifted.
Karma diamond gold hoops
Celebrate with diamonds

My Story

Inspired by my past, present and future

London designer Diana Sherling's love of Art History, earned her a Masters and a career in Advertising, before her second life training as a goldsmith in London, in order to pursue her belief of 'beauty lies between disciplines' in mixing art and craft into jewellery.

Designed and made by goldsmith and jeweller, Diana Sherling, Lily Flo was created in 2015, inspired by her daughter to make fine jewellery, created using goldsmith expertise with recycled gold and lab grown diamonds.

Inspired by Art and Culture, Diana's design process starts research to inform the forms and shapes for her jewellery before crafting them in gold and diamonds. Featuring dainty feminine chains and graceful dropping earrings, Diana's designs are created to be solo statements or great to stack together.

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Reviews

  • "Gorgeous ,just gorgeous! So pretty on. Perfect for summer. Thank you!"
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    Frauke

  • "I just wanted to say a massive thank you for the amazing earrings! They arrived perfectly on time and went down fab!"
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    Max

  • "I absolutely love this necklace! It is pretty, delicate and strikes a lovely boho and classy note in my necklace stacks"
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    Claire

  • "This is such an unique beautiful bracelet, really stunning. Very dainty and delicate, perfect x "
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    Louise

Press Comments

"Jewellery that philosophically feeds the soul as much as making the women who wear it empowered to feel sexy"
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Mar 2021

"Credible contemporary fine jewellery still made in London."
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Jan 2021

"Consumers are more conscious than ever of the journey their products have taken to get to them, Lily Flo offers a stunning range, all designed and made in London from recycled gold and silver, and all their gemstones are responsibly sourced."
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Nov 2017

"Whilst her passion for the environment drives her sustainable independent business where all her materials are sustainable, responsible or up cycled, all her jewellery is designed and made in house by her with production processes that are green and eco."
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Sep 2020

Delivery

Every piece of jewellery is handmade to order. We normally take 3-5 working days.

Lily Flo Jewellery uses Special Delivery to post all items.

We post items twice a week, so if you need an item quickly or for a specific date, just send us a message

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Please see notonthehighstreet.com's delivery policy.

Returns

Please see notonthehighstreet.com's returns policy.

Returns Address

68 Southway, London, London, N20 8DB, GB

Terms and Conditions

All our jewellery is handmade to order, using recycled gold and diamonds.

We are happy to create bespoke and custom made designs, please request these using the 'ask seller a question' button on each product page and we can start your journey.

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Please see notonthehighstreet.com's terms & conditions.